Jurmala is not so much a single town as a string of connected settlements on the Baltic coast, around 25 kilometres west of the Latvian capital, Riga. It is the largest resort town in the Baltic states.
Wooden architecture is a distinctive feature of Jurmala.
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In April 2016, I found standard single-deck buses in use on some of these services. They carried a plain white livery.
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...while at least one was dark blue.
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Information about these local services within Jurmala is available in Latvian only on the Jurmala wesbite.
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Although I have not found any site with comprehensive listings of the minibus services, a trip planner on the 1188.lv website provides point-to-point journey details.
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The trip planner on the 1188.lv website holds details for these services too.
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Riga's public cycle hire scheme, provided by Sixt, extends to Jurmala, with docking points at six locations.
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Finally, when is a bus not a bus? In Jurmala, the answer is "when it is a pizza". The Red Bus pizza restaurant is located close to Jurmala's main shopping street, Jomas Iela. There used to be a red double-deck bus, originally from the UK and converted for restaurant use, parked outside. The bus was nowhere to be seen when I visited Jurmala, but there is an image of a London Routemaster bus on the wall of the building.
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The Red Bus name also appears on some of the minibuses which operate between Jurmala and Riga.